Not many people have what it takes to manage digital and studio projects. We work in a demanding industry that often sees us dealing with ridiculous timelines under some stressful conditions. So, who’d make a better manager than a Warrant Officer in Her Majesty’s Canadian Armed Forces? Not only does Roger have the leadership skills from his army experience, he’s also a product of the Sheridan College designer factory – the perfect storm. Unfortunately, you won’t hear Roger barking orders to the studio-hands, or demanding push-ups as punishment for mistakes. As entertaining as it might be, HR generally takes issue with that sort of thing.
Many companies will not shut down operations for a day of fun and learning with the entire staff. For those few companies who do, this is a particularly hard year to justify it. Most do not have spare funds or the time to plan anything outside of day-to-day work. So, having said all that, why did JAN Kelley still shut down operations for ...
Strategy without tactics is the slowest route to victory; tactics without strategy is the noise before defeat". Sun Tzu - The Art of War. Advertising strategy is all about how to achieve marketing objectives; communication tactics is how to implement strategies, and proper execution holds the whole thing together. In these tough economic ...
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