Stew has pretty much seen it all throughout his long, long, long tenure in the industry. This seasoned writer is one of our two Associate Creative Directors here at the agency (Anita being the other). Stew is certainly valued for his versatility. From hard-hitting, impactful headlines to "tug-at-the-heartstrings" sympathy card copy, he can do it all (except make it to a meeting before the first commercial break). His abundance of talent and experience really enables him to step inside the shoes of customers and write in a manner that resonates. He’s a top-notch idea generator, too. What’s more impressive is his ability to hear his phone ringing from the far reaches of the agency, then devoting his entire existence – while turning the place into a mini Pamplona – to answering it. Oddly enough, this obsession never surfaces at the cottage.
In the late ‘60s, I was one-sixth of a band out of St. Catharines, Ontario, called The Looking Glass. A few nights ago (Sunday, Feb. 6/11), I was one-fifth of the same band. The reason we got together again after 42 years was because one of the original band members passed away last fall and his family and friends were organizing a...
“Instead of a piano, let’s try an accordion,” says Clive. Love it. “And it’s not a pub band without a guitar player who’s always tuning,” adds Reg. We laugh. “Yeah, and it’s always to House of the Rising Sun,” shouts Clive. We laugh even harder. That’s how it ...
Communication is a powerful thing. It can be a potent healer or the most hurtful of weapons. A maker of success or a propellent of failure. In the right hands it can save our world and in the wrong hands destroy it. Whether you believe communicating in today's world is more science than art or vice versa, let me share what I believe ...
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